The Rug Longevity Protocol
A guide to preserving your rug’s beauty and structure for decades of warmth and elegance.
Daily Rituals & Protection
Simple habits can extend your rug’s life dramatically.
- Vacuum Vigilance: Light vacuuming (weekly) prevents embedded dust.
- Defense Line: Place mats at entries to block moisture and grit.
- Even Wear: Rotate rugs every six months for uniform aging.
The Integrity Rules
Proactive measures to protect your rug’s structure and fibers.
- Damage Control: Clip snags with scissors; never pull them.
- Spill Protocol: Blot spills gently—never rub or scrub.
- Sun Shield: Avoid long hours of direct sunlight exposure.
- Professional Touch: Get deep cleaning done every two years.
Storage & Material Nuances
Different materials demand different care rituals.
| Material | Care Command | Property |
|---|---|---|
| Wool / Silk | Gentle vacuuming and minimal sun exposure. | Soft, durable, natural sheen. |
| Leather | Use soft brush and dry immediately after cleaning. | Strong and elegant texture. |
| Jute | Wipe with a damp cloth; avoid vacuuming. | Eco-friendly and coarse weave. |